From 3D data to a digital twin
For our customers, we make full use of the possibilities of 3D design - from the design phase to the trade fair itself. The scenographic simulation in virtual reality can be very helpful already during the conception phase. But also for the trade fair itself, digital twins of the real stand are helpful. Not all target groups come to the trade fair. These can be caused by short-term weather events, but also by pandemic virus diseases.
We create every design in 3D by default, and there is always a version in Virtual Reality for presentations. This is because scenographic simulation can be very helpful already in the conception phase. Virtual camera flights around and into a trade fair stand or the simulation of light and media use on the screen are possible. Virtual Reality goes one step further, "behind the screen".
Therefore the effort to create a digital twin that can be experienced virtually from everywhere is manageable. This can be done via the screen of a laptop or smartphone, on the Internet or social media, as well as through VR glasses. Content in the form of text panels and/or videos can be integrated.
We are currently implementing this for a customer. Due to current events, the planned stand will not be set up at Light+Building, but will be virtually accessible 24/7 from any device anywhere in the world.