Two more design awards
With "BUNDESDRUCKEREI - HMI 2018 - Successful with Security" and "EDUARD KRONENBERG - glasstec 2018 -Connected Frames" we win two of the coveted awards. And Bundesdruckerei's trade show appearance is also nominated for the BrandEx Award.
BUNDESDRUCKEREI at HMI 2018: Successful with security.
Under the motto "Simply work together securely", Bundesdruckerei presented itself with innovative security solutions. The digital world is changing and with it the requirement for data security. This was an area of particular interest to the trade audience at the HMI, the world's leading trade fair for industry. Studio Bachmannkern developed an immersive booth concept for the presentation, which gave visitors the opportunity to directly experience topics ranging from document verification to confidential communication in case of special protection needs. The goal was to break down each central idea into thematic focal points and transfer them independently into the space to create a lasting experience.
EDUARD KRONENBERG at glasstec 2018: Connected Frames.
EDUARD KRONENBERG GmbH (EK) from Haan is an owner-managed company with tradition and know-how that manufactures innovative steel and plastic connecting elements for the modern insulating glass industry, among others. The stand at glasstec 2018 was inspired by urban street scenes with generous window fronts.
The idea of the window was thereby reduced to the essentials. Different sized frames formed the basic framework for the idea. The classic representation of the window was placed in a new context in which the frames shifted and overlapped. Their choreography resulted in structure and provided insights, guiding and drawing visitors into the booth in a way that aroused their curiosity.