Experience Innovation in Many Forms
For Sika Deutschland GmbH, a specialist in building protection, refurbishment, and waterproofing, a 232 sqm, two-storey trade fair stand takes shape. The architecture combines cubes and frames into an exciting spatial composition. Materials such as construction metal interpret the world of building while creating open structures.
Architecture & Communication in Harmony
The striking architecture and coherent communication design are complemented by eight experience zones. Interactive and tactile presentations bring the trade fair motto “Experience Innovation in Many Forms” to life in surprising and multifaceted ways.
From Virtual Reality to Hands-on Experiences
In the “Waterproofing” zone, visitors take a VR ride over a bridge. In “Roofing”, they can work directly with self-healing roof membranes. Other zones include “Building Finishing”, “Sealing & Bonding”, “Flooring”, and “Concrete 3D Print”.
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